Tommy Hilfiger has just launched the Tommy Now and Tommy Girl Now Eau de Toilette series worldwide.
Tommy Now – Bringing youthful, full of charm.
Tommy Now men’s fragrance is a masculine, modern fragrance with aromas and pungency from wood combined with citrus and refreshing citrus notes. All mingled with the smell of geranium, ginger, cardamom, and warm wooden notes bring a warm, pleasant feeling.
Bottle design inspired by the colors typical of Tommy Hilfiger brand: the cap has red, white, and blue stripes; white Tommy Now inscriptions stand out against the dark blue bottle background.
Tommy Girl Now – Cool and energetic bar
Tommy Girl Now, a feminine fragrance with a feminine scent with a combination of flowers and fruit, blended with mint, sweet mandarin, magnolia, and honeysuckle. Sweet and cool, however, Tommy Girl Now also does not lack charm. The notes of cashmere and musk will bring a warm feeling balanced with the sweetness of flowers.
The women’s version is similar in design to the male version with the distinctive blue, red, and white striped cap, except for the brilliant red Tommy Girl Now on the bottle body.
In an advertising campaign for this product line, Tommy Hilfiger invited influential figures in the fields of fashion, music and tourism such as Nina Schwichtenberg, Biel Juste Calduch, Chantal, Lizzy Van Der Ligt, Justin Livingston, Jordan and Loanne Collyer share the meaning of the Now campaign through exclusive posts and videos.